‘Like It’ Facebook Status

Facebook has recently reviewed site statistics and that users who click the sites ‘Like It!’ button generally have more in-network friends and click on more external links that a typical Facebook user.

Facebook theorizes that ‘Like It!’ users have less of an offline social network and are typically more active on the site, clicking external links more than 5.4 times than the average user.

The statistics have also shown a dramatic increase in website traffic for those sites who also implicate the ‘Like It!’ button.

‘Sporting News’ has seen a 500% increase in traffic while ABC News has increased hits by nearly 190%.